There’s a war going on for your ears | Do you even care?
Audio is the new, well audio, and it’s as serious and disruptive an advertising tool as social media was a ...
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Tag: video
Five ways to ensure an influencer marketing campaign goes viral
A brand cannot by default be a person – but it can show what it stands for through people, which ...
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TikTok for Business: the evolution of content
TikTok for Business, a platform filled with short, user-created videos, delivers phenomenal opportunities savvy brands.
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The Media: Shifting Screens issue out now
What is happening in the television space right now is reminiscent of those first crazy years when the onset of ...
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Lean in to positive change in PR industry
The term ‘traditional PR’ should be scrapped from the industry’s language. If you’re saying you are doing anything ‘traditional’ now, ...
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You can now build a brand without using TV
OTT, digital TV, streaming -- whatever you call it, the options for delivering a targeted message are strong. There’s also ...
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