Comutanet is sponsoring the Advertising Benevolent Fund (ABF) with R50 000 worth of Rank TV airtime, which it can sell to raise much-needed funding for the organisation.
“Rank TV is a perfect match for any agency dealing with FMCG products, as it has giant screens in the major transport nodes, nationally, and reaches 2.6 million commuters weekly,” says Sharlene Vallance, executive committee member of the ABF.
As the largest commuter media owner, Comutanet offers comprehensive commuter media solutions across a number of unique, innovative and impactful media platforms. These range from radio and TV, to interactive promotional activities. “Comutanet has very kindly sponsored R50000 worth of Rank TV airtime, which we will sell for the highest possible price to raise funds for the ABF and the people that we support,” says Vallance.
“Media owners that support the ABF this way may not really comprehend the positive effect that they have on our Validation Committee,” says Riana Stander, ABF Treasurer.