Briefly…Primedia Online is providing a comprehensive content solution to Umuntu Media’s African portals across the technology, lifestyle, entertainment news areas. Umuntu Media, based in Cape Town, has recently added two new portals to its stable. iZimbabwe.co.zw and iBotswana.co.bw was launched in November 2011.
The launch of the local lifestyle portals in Zimbabwe and Botswana will deliver relevant local content focusing on entertainment, property, jobs, news and so much more to users across each country. At the same time, Umuntu is relaunching iNamibia.co.na and iZambia.co.zm, which have both seen significant growth since their initial launch in January 2011.
“Umuntu Media approached us to supply content for their existing and newly opening portals. Primedia Online is always looking for new opportunities to take the iafrica.com content to wider audiences. In total over 230 articles will be made available, providing visitors with the latest Celebrity Gossip, Music and Movie News, Food Recipes, Relationship Advice, Wellness, Gadget news and Fashion galleries. New content will refresh on daily and weekly basis depending on the sections,” says Primedia Online business development manager, Susan Hansford.
Johan Nel, Umuntu Media CEO says the company is a “passionate start-up that drives local content and technology across Africa. Now is an exciting time for our continent and also for Umuntu, which we can see in the uptake of our local content portals. We are looking forward to the next phase in which we will be aggressively rolling out seven more portals by April 2012”.
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