Media agency
The superstars of the future
Multi-skilled employees give companies more options when restructuring as they’re experienced enough to cover many different areas. It also aids...
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Understanding SEM segmentation: New free book from E+I
If you’re reading this, chances are that you’ve been following the Ebony + Ivory series on SEM segmentation. Congratulations! You’ve made it...
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AGENCY SCOPE South Africa: Responding to industry desire to raise the bar
The fourth edition of AGENCY SCOPE South Africa 2021/2022 is moving rapidly along towards disclosing the analysis industry leaders have...
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Purposeful advertising during a crisis
We all know the phrase ‘business as usual’. But should it really be business as usual even during a crisis...
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One size doesn’t fit all: advice for brands trying to access the African market
Entering a new market is never an easy journey. The African market can be challenging as one size certainly doesn't...
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The catalysts of change in the global luxury market
The turmoil of Covid-19 has been a catalyst for profound change in the way global luxury consumers live and shop.
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