Media business
Creative agencies must create demand to help kickstart the economy
M&C Saatchi Abel says the world has changed, and agencies need to step up to the challenge. As the economy...
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What does POPIA really mean for SA’s direct marketers?
Consumer law and POPIA expert, Elizabeth de Stadler from Novation Consulting and JD Engelbrecht MD of Everlytic, demystify the law...
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Media and entertainment in flux: it’s time for the close-up
The first half of 2020 has put a spotlight on the business of information and entertainment. The world has turned...
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It’s time to change the way we think about the value of media
While investment in content has grown substantially, it has far outpaced growth in revenue from TV advertising, movie ticket sales...
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Leading a company is like launching a boat
I recently reached my three-year anniversary as managing director of a creative agency and took some time to reflect on...
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Covid-19 and the telecoms turning point
The unexpected global catastrophe brought on by the Covid-19 pandemic constitutes a key turning point in the history of the...
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