ICASA publishes new advertising regulations
ICASA has published new regulations governing advertising, infomercials and programme sponsorship. The regulations are binding on Broadcasting Service Licensees and ...
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Tag: advertising
Out of the mouths of media interns
Boomtown’s Bayeza internship programme is different from most. Unlike traditional internships which tend to be organised along the lines of ...
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Embrace changes in media in Africa – with caution
The world has only recently emerged from the worst of the Covid-19 pandemic. We are still dealing with the ongoing ...
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How different are B2B and B2C customers, truly?
At the end of the day, no matter which side of the B2B or B2C divide an organisation is, all ...
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To thread, or not to thread?
Joining Threads is going to be unavoidable for marketers, influencers and any brand that already has an audience on Twitter ...
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EU files antitrust charges against Google: here’s how the ad tech at the heart of the case works
The modern online advertising marketplace is meant to solve one problem: match the high volume of advertisements with the large ...
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