We need to talk about the future
Let’s have a chat about the future of marketing and advertising… (please provoke, argue, disprove, hate, love) Been seeing a ...
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Tag: advertising
Retail media’s rise as the new power channel
Many South African marketers, brand managers and retailers will remember the days when their retail marketing strategy was static, and ...
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Experimental, disruptive and dynamic
Leadership in advertising and events has never been an easy space for women, says Thithi Nteta. The industry can be ...
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Media Moves: SABC Sport and Hollywooodbets to screen Afcon, Brandswell celebrates 20 years, Standard Bank pioneers TikTok search ads
The Media Online’s weekly round up of people, account and business moves in media. This week’s BIG move: SABC Sport ...
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Marketing with machines: ACA issues white paper on AI
The Association for Communication and Advertising (ACA) (ACA) has issued Marketing with Machines, a white paper mapping AI’s opportunities and ...
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Why client relationship management is the true currency of PR
In public relations, it’s easy to think that success is measured by meeting the business needs of our clients, but ...
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