All the 2019 APEX Awards winners, as they come to an end
The big news coming out of the 2019 APEX Awards last night, was that this year's edition will be its ...
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Tag: advertising
Finding the creative sparkle to forge powerful connections
Having a central connecting idea greatly improves the chances of campaign effectiveness by facilitating integrated planning and customising formats for ...
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In The Hotseat with Mediamark’s Wayne Bischoff
Wayne Bischoff was recently named as the new CEO of Mediamark. He has nearly three decades of experience in the ...
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Digital rewards, the future of customer loyalty for video viewers
Giving consumers digital rewards is the best way to encourage them to watch, share and engage with your brand, video ...
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Adding value, not noise, is the future of digital marketing
The less intrusive you are as a business, the higher your chances will be of building a strong community around ...
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One day to go to apply for ACA/Creative Circle copywriting bursary
The Association for Communication and Advertising is offering 20 people the opportunity to learn the valuable skill of copywriting.
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