Tag: brand awareness

When we talk to our clients, we don’t need to do much to convince them about the enormous value of ...

With more than 25-million consumers utilising social media in South Africa, it is a golden opportunity for marketers and companies ...

Betway is at the forefront of sports sponsorship in Africa. It has sponsorship deals with many African and European football ...

We need to move away from being fixated on action type campaigns only and see the relevance of generating real ...

Adding to his comprehensive group of companies, Nfinity Group founder Ken Varejes has launched offerings in television and radio.

The way that most brands measure their investment returns from marketing and advertising is still largely based on traditional media ...