Creating advertising demand
*CYBERTORIAL The strength of radio as an advertising medium remains undisputed. The qualities of the medium perform particularly well when ...
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Tag: community
Community radio: A reflection of the soul and character of a community
A new manual on community radio by activist NGO Right2Know is a comprehensive look at why community radio is important ...
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Traditional marketing is broken: Patrick Hanlon’s brand lessons starting from the bottom up
Today, it’s not the quality of the product or service that is important, but the quality of the community that ...
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Mercedes-Benz SA renews partnership with Beautiful News
In the week that would have seen Nelson Mandela’s 100th birthday, Mercedes-Benz SA has reiterated its commitment to good news ...
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Smiles all around, telling the good news story
Focusing on the power of positivity, and putting smiles on people’s faces, five year old Smile 90.4FM is thriving and ...
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A disruption of ownership in the SA cinema industry
An innovative crowd-funding project will see ordinary South Africans own pop-up cinemas across South Africa. It will also boost promotion ...
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