The good, the bad and the ugly: ChatGPT and beyond
AI technology has the potential to supercharge human work, and there is no doubt that the potential is there to ...
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Tag: copyright
ChatGPT: how to prevent it becoming a nightmare for professional writers
Nearly half of white-collar professionals have tried using ChatGPT to help with their work, according to a recent survey of ...
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Engage more closely with stakeholders in advertising and television commercial production, ACA and CPA tell Parliament
The ACA and CPA have raised key concerns on behalf of industry stakeholders in SA’s advertising and television commercial production ...
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Important things that advertising and marketing professionals need to know about copyright
It is critical to clear pre-existing third-party material – music, images or personalities – that you intend to use for ...
Read moreAdvertisers & marketers: Creativity within legal boundaries
Advertising is all about communicating a message in order to sell a product or service. They often use material such ...
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Reconsidering SA copyright law: addressing the disconnect with commercial realities of creative industry
Consulting those with industry knowledge and who understand how the creative sector works will help to address the disconnect between ...
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