Creativity and the Fourth Industrial Revolution
How should we be tailoring our work so that it’s geared towards the kind of thinking that will be required ...
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Tag: Dentsu Aegis SSA
#10YearsInMedia: Today’s consumer is the most disruptive influencer on media
What was the most disruptive influence on media over the past 10 years and what will have the greatest impact ...
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Tough times for media agencies
Last year, 2016, wasn’t a great year for media agencies. In the US, the highly anticipated investigation into kickbacks and ...
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All the media moves
Media Moves… TheMediaOnline's weekly round up. Dentsu Aegis Network acquires Premier Media Company and Adams Media in Ghana. Health24 appoints ...
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Zero-based rate card: Small media owners could be the big winners
Is there really a debate happening around a zero-based rate card or will we see one media owner implement the principle ...
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Out of home, switched on and full of opportunities
Two of the most common questions out of home agencies face are: What is OOH? And why do you have ...
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