It’s only when clients understand that data-is-people that it starts to have an impact on both strategy and personified creative delivery. Read more
Put simply, personalisation, measurement and similar digital capabilities are the savvy marketer’s best defence against the clutter and the noise, allowing for the prioritisation of the cust... Read more
This is an opportunity to be innovative in our approach, and rethink the traditional model of advertising, content creation, communications and marketing. Read more
[PRESS OFFICE] Since relaunching its popular Shoppa Show™ platform in 2018, ProActive™ has recommitted itself to driving real-time engagement among consumers. Read more
[PRESS OFFICE] Everlytic, a software company specialising in digital messaging and marketing automation, has released an educational white paper series. Read more
I can’t think of any business right now not interested in saving money, time and efficiency. A data-driven content marketing strategy will definitely help. Read more
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