Tag: IAB SA

At a time when traditional methods of publishing are undergoing rapid change, digital allows new opportunities to connect with readers ...

­­­­­­­­­­­­­­­­­­Digital advertising can be a tricky, fragmented landscape. However, if you plan on using the right figures, the biggest media ...

Increased access to smartphones and internet connectivity across the African continent has led to an explosion in the number of ...

If digital media wants an equal share of available revenue, it’s going to have to be a lot more creative ...

The idea that brands are underspending in digital is a common assumption that needs to be tested. Some brands are ...

The wholesale inclusion of people through mobile technology, coupled with the disruptive spirit by which companies that are forward-thinking are ...