Seven Trends in survey research to watch in 2024 and beyond
The world of survey research is on the cusp of a transformative era. Fuelled by technological advancements and evolving consumer ...
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Tag: insights
Mali Motsumi-Garrido and Ruchelle Mouton join Tractor Outdoor’s board
Sales director, Mali Motsumi-Garrido and Ruchelle Mouton, head of group marketing and services at Tractor Media Holdings, have joined Tractor ...
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All the ‘buzz’ in the consumer markets
KLA, the exclusive partner for YouGov in the sub-Saharan region, has presented the fourth edition of the Quarterly Buzz, marking ...
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Considering the ‘how’ and the ‘what’ of modern advertising
Towards the end of 2023 I started to reflect on the year that had been. Over and above the archetypical ...
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Eat up: Understanding the rise of food delivery services in SA
The food delivery industry in South Africa is experiencing unprecedented growth, driven by the increasing prevalence and convenience of food ...
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Effie South Africa and Ipsos launch trends report
Effie Awards South Africa and Ipsos have launched the inaugural Effie South Africa Trends Research Report. The collaboration provides invaluable ...
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