Six ways to counter seismic marketing shifts in 2025
As South Africa stands at the crossroads of digital transformation, the marketing landscape is undergoing a seismic shift. For businesses ...
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Tag: marketing
Popping the podcast advertising bubble
Great. I can now walk into a meeting in which people understand what a podcast is. They can even see ...
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Dentsu Influence launches to transform influencer marketing
* Dentsu has unveiled Dentsu Influence, a next-generation influencer and creator marketing approach Anchored by its revolutionary operating system and ...
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WPP and Universal Music Group ink strategic partnership deal
WPP and Universal Music Group (UMG) have announced a strategic partnership that will provide clients’ brands with cutting-edge audience engagement ...
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Beyond TV: How digital campaigns build awareness in a multi-screen world
When we talk to our clients, we don’t need to do much to convince them about the enormous value of ...
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Media Moves: Record performance for BBC Studios’ linear channel portfolio in Africa, PRISA launches SMARTGEN, Algoa FM brings joy to children
The Media Online’s weekly round up of people, account and business moves in media. This week’s BIG move: Record performance ...
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