Tag: media planning

The video ad world will change more in the next three years than it has in the past 60.

The TV industry — its advertising business especially — must retool, and do it now. Here’s what it means to ...

I popped out to the shops on the Wednesday before Black Friday, thinking that I’ll get my goodies before it ...

In line with the 2020 plot, here’s another surprise! On the 16 July 2021, one of the most popular and ...

With the evolution consumer viewing habits amplified by Covid-19, integrating digital and TV advertising is crucial now more than ever, ...

I spent 20 years in corporate and have now happily been working for myself for just over six years, two ...