The buzz around branded content – and an industry body to oversee it
Everyone seems to be talking about branded content marketing nowadays, a less-intrusive alternative to traditional advertising.
Read more
Tag: media
No surprise, content is king! But don’t only blame media when your advertising campaign fails
Marketers need to rethink their approach to advertising in an age where content is still king, but the conversation has ...
Read more
The plus-sized blogger who’s oozing confidence, and taking down one cyberbully at a time
Lesego Legobane, more commonly known as Thickleeyonce on social media, is all about being unapologetically comfortable in her own skin and ...
Read more
Marawa ‘officially’ returns to SABC, was never offered a R5 million contract
All the contractual issues between the SABC and Robert Marawa have been resolved amicably, and he will be officially returning ...
Read more
Four reasons why you should attend #PAMRO2018
The countdown to the 2018 Pan African Media Research Organisation conference in Lagos, Nigeria, has begun. Here are four reasons ...
Read more
Media moves: Biko new chairperson of Ogilvy, Turkish Airlines inks deal with CNN, AdJoin migrates to Real-Time DMP, Mtolo rectracts ECR resignation
The Media Online's weekly column delivering news of account wins, people moves and media business news.
Read more
