Between newsrooms and ‘the dark side’
OPINION: Evelyn John Holzhausen moved from being a top newspaper editor to a sought-after PR. He writes about the dynamic ...
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Tag: PR
Five things the PR industry does that undermines its value
OPINION: Over the past 10 years of working in the PR industry I’ve encountered varying degrees of admiration, disinterest and complete ...
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Stop those mass press releases!
Fortunately there are PR folk who understand what the media needs, but there are so many more who don’t. Peta ...
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A PR perspective on the state of the media nation
The State of the Nation address, statues, xenophobia, signal jamming, load shedding and more have been a catalyst to many ...
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Taking a ‘partnership approach to PR pricing models
In today’s fast moving and digitally-driven world of marketing and communications, it can be difficult for small and medium sized ...
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The budget: A special kind of public relations
The nation woke up in a foul mood the day after finance minister Nhlanhla Nene's maiden budget speech. Everyone hated the ...
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