Diversify and take market share: Provantage’s big plans for 2016
Provantage Media Group has big plans for 2016. And it has started with three acquisitions, which are currently in progress. ...
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Tag: Provantage Media Group
The rise of the emerging market and what it means for brands
What is the impact of the growing emerging market segment and why is this consumer becoming increasingly important to brands ...
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Activating the retail space
Woolworths customers were surprised and then moved when packers in a Johannesburg store last December suddenly burst into melodious song ...
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Why brand activations in Africa are evolving
We all know that for brands to be noticed, they need to rise above the clutter. Their messaging needs to ...
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