Route-to-market strategies need speed and flexibility
Fast-moving markets, intense competition and rapid change force corporate manufacturers to face a sobering reality: red tape and legacy systems ...
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Tag: ProVantage
Provantage and T+W launch Ant Lion
Provantage and T+W – an award-winning agency and production company renowned for sports and entertainment storytelling – have launched digital ...
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Brands maximise DOOH domination as Springboks land at OR Tambo
The Springboks returned to South Africa following a record-breaking victory at the 2023 Men's Rugby World Cup. When the team ...
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Media Moves: Provantage goes green, new CMO for Hollard, WOO Africa Forum heads to Cape Town in 2024
The Media Online’s weekly round up of people, account and business moves in media. This week’s BIG move: Pioneering sustainability: ...
Read moreMedia Moves: IRT wins MyCiti rights… again, Jimmy Moyaha new host of SAfm Market Update with Moneyweb, BMT provides turnkey solution to assist emerging DOOH businesses
The Media Online’s weekly round up of people, account and business moves in media. This week’s BIG move: IRT Media ...
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Why LSM is giving way to SEM: How we live vs. what we have
The shift from LSMs to SEMs allows us to segment more effectively, based on a more detailed understanding of South ...
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