Tag: public relations

What happens when your organisation is bitten by a crisis that threatens its reputation? Caroline Smith and Allison MacDonald have ...

The evolution of Web3 and social has resulted in many opportunities and innovations for brands, agencies and society at large.

The buzzword for 2023 when it comes to communications, marketing and public relations is artificial intelligence and it seems that ...

One of my favourite authors, Ryan Holiday, once said, “Everything is change. Embrace that. Flow with it.” I think this ...

Why the continuous need to compare apples to pears when advertising and PR are worlds apart: “advertising is the wind ...

While traditional media played a central role in disseminating information in my youth, digital media has given people platforms to ...