Seven Days on Social Media: #GoingBananas and #Dezemba kicks off with a #BlackFriday
The day for buying teevees has begun. #BlackFriday. Every marketer’s dream, every marketer’s nightmare. It’s the last day of November ...
Read more
Tag: social media
The medium or the message?
Every marketer today can repeat in their sleep the Marshall McLuhan maxim ‘The medium is the message’. It’s widely taught ...
Read more
Seven Days on Social Media: A #NationalDisaster and a mining graveyard
#FoodPoisoning. He called it a national disaster. Do you understand what that means? It means that cash can be released ...
Read more
The average cost for an IG Reel is R7 335 in SA and influencers still love an event
The Racket Club, an integrated experiential and creative agency, in collaboration with local martech experts, YOUKNOW, have revealed the findings ...
Read more
Understanding causes of echo chambers
In our digital age, with easy access to a vast array of information, one would think that readers would naturally ...
Read more
Mastering ‘the clever person’s Facebook’
LinkedIn started off in 2003 (the year before its competitor, Facebook), mostly as a recruitment platform. But it has managed ...
Read more
