What Nielsen Sports SA data shows about fans’ behaviour and preferences
2023 was an eventful year for sports fans. Highlights include the Africa Cup of Nations, which achieved record-breaking viewer numbers ...
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Tag: sporting events
eMedia vs Multichoice: Tribunal rules
In October 2023, eMedia lodged a complaint with the Competition Commission and filed papers before the Competition Tribunal regarding a ...
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The changing lifestyle of sports viewing
Sports viewing is no longer about the event itself, there is a lot more to it. Especially the trend towards ...
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Drake and Jake, Mountain Dew’s millions and the Marvel Universe: Which ads won the Super Bowl, and which fell flat
Live sporting events are among the few remaining places where advertisers can ensure that no one fast forwards through their ...
Read moreWhy the fall-out from postponing the Olympics may not be as bad as we think
The IOC has been sharply criticised for its recalcitrance in not postponing the games sooner. Some have suggested its brand ...
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Children must be protected from robust food marketing
For the sake of future generations, it is critical that we teach our children to eat well: lots of fruit ...
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