African brand values achieve growth by leveraging digital transformation
MTN (brand value up 49% to US$4.0 billion) has retained the number one place on the ranking of the most ...
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Tag: Woolworths
How online activism is shaping the way we do business
Business must be able to answer the question, ‘what is the worst thing that could happen to our company on ...
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Ubuntu Baba furore shows importance of brands protecting digital assets
Woolworths made headlines yet again, and created a social media storm, with the retailer accused of stealing a product idea ...
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The Awards Wrap: New Media scoops more awards, TBWA\Worldwide named Global Agency of the Year
The Media Online's weekly column delivering news of award wins, entries, competitions and winners in the media industry.
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Do not ‘skip ad’: Captivating advertising that breaks through the clutter
The motto of this story is that if you want to get someone’s attention in this day and age, then ...
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The Awards Wrap: SA film wins top awards, hunt is on for SA Online Retailer of the Year, all the AMASA Awards winners
The Media Online's weekly column delivering news of award wins, entries, competitions and winners in the media industry.
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