The 2017 Bookmark Awards, an IAB SA initiative, are now open for entries. South Africa’s most sought-after awards recognising all-things-digital, continue to evolve with the rapidly changing digital landscape. Entrants to the Bookmarks can expect a fresh new crop of categories that recognise the full scope of interactive excellence.
“The Bookmark Awards have always set the benchmark for tech, digital and leading edge innovation. As the IAB, we are mindful of how technology is converging and the powerful impact that interactive technology has on the marketing mix,” says Josephine Buys, the CEO of IAB SA.
“The Bookmarks play an important role in shaping trends within the industry. Now in its ninth year, we have seen how award-winning work inspires and educates the industry about the power to build brands through creative and high impact digital executions that deliver measurable results,” she adds.
New categories span Gaming, Virtual Reality, Digital Installations and Activations, Internet of Things, Customer Experience Design and Dedicated Internet Streaming Services.
Entries close on 11 November 2016, which leaves less than two months to compile and submit your best work. The finalists will be announced after judging in the new year, and the awards ceremony will take place on 2nd March 2017 at the brand new space in Sandton, Kramerville – The Galleria.
Here is the full list of categories for 2017 IAB_Bookmarks_2017_categories and below, the new categories at a glance.