Keith M Johnston Articles 1

am a researcher interested in media promotion, specifically film trailers and posters. I wrote one of the first books on film trailer history (Coming Soon: Film Trailers and the Selling of Hollywood Technology, McFarland & Co, 2009), published on trailers in academic magazines; my trailer research has been used in popular sites such as Wired, The Atlantic, The Verge, The Wrap, BBC Newsnight, BBC R4 Today Programme, Den of Geek and many others. I'm also interested in media technology - from early 1950s British 3D to a current project on the introduction of Eastman Colour film stock to the British film industry. I'm the author of Science Fiction Film: A Critical Introduction (Berg, 2011), and co-editor of Ealing Revisited (Palgrave 2012)

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