Advertising

“Ideas are not that special anymore”. This statement, appearing as a sub-heading in Louis Eksteen’s piece The new agency mindset,...

The average age of people working in advertising agencies is apparently falling so much it is highly likely that by...

Many marketers ask the question, 'when does my ad wear out'? Well, when it comes to television, the truth is...

The film festival is over. The porn film festival is over. Which means the beleaguered residents of Cannes can get ready for the ad festival....

Red &  Yellow School student Lauren McCann takes a look at Cornetto's 'cupidity' campaign, and Virgin Active's 'surfing' story. Cornetto...

I find it interesting that in an age dominated by technology and change, media is transforming at a pace that...