Information sharing across the OMD/OMG network, and regular interaction with the respective offices across the continent, are key. Read more
The Advertising Media Forum (AMF) has funded seven final year communication strategy students at the University of Johannesburg as part of its Future Fit programme. Read more
Most of the media industry’s largest companies operate in 'two-sided markets' – platforms that maintain relationships with two distinct groups, consumers and marketers. Read more
With data and automation playing a key role in modern media agencies, has media planning lost its human connection? Read more
The best relationships are formed when everyone plays open cards, with no hidden agendas. Read more
Overall estimates of fraud vary widely, but even the most conservative put the money involved worldwide well into the billions annually. Estimates vary from $6.5 billion to $23 billion. Read more
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