Tag: advertising

The comprehensive Brands in Motion survey, a follow-up to the WE+ Stories in Motion study, uncovered four realities facing brands ...

Advice to agencies: Do a lot of work that is not in the traditional role or ambit of what an ...

Does prime-time television news these days continue to attract vast viewership numbers and does it still hold weight for advertisers?

I recently participated in a panel discussion about marketing in emerging markets at the Indie Summit 2017 in London. On ...

After spending my first 10 years in advertising working in account management, I moved into the people and HR space ...

The advertising industry is undergoing major changes but it's certainly not dying. It's a butterfly emerging from a chrysalis.