Tag: Apple

Apple sits on top of the Kantar BrandZ Most Valuable Global Brands 2022 ranking and is on track to become the ...

Apple does these amazing ads from time to time. There's '1984', 'Think Different' and now 'Data Auction'. It’s a reminder ...

The latest curiosity to fascinate marketers seemingly everywhere is the question of gaming and advertising. At a time when we ...

Media mix modelling feels like a lost art and one that should be resurrected in a cookie-deprived world.

Audio logos or sonic triggers are a masterful branding tool that can help create brand recall within three to five ...

Audio is the new, well audio, and it’s as serious and disruptive an advertising tool as social media was a ...