Streaming is changing the world of TV viewing. But, unfortunately for the advertising world, the vast majority of this viewing is ad-free... for now. Read more
The billions of folks who browse the internet every day are not up in arms about Google’s announcement last week proposing cohort-based targeting as the replacement for cookies. Read more
The video ad world will change more in the next three years than it has in the past 60. Read more
Simulated devices 'took advantage of flaws in streaming-TV ad-serving technology and the supply chain to fool marketers into paying for ads that were never actually seen by viewers on real d... Read more
The TV industry — its advertising business especially — must retool, and do it now. Here’s what it means to retool. Read more
With so much going on, I believe there's never been a more important time for folks to step back a bit, gain some perspective and think bigger. This is a time to read and think. Read more
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