Digital advertising is changing and so should our tactics
We need to move away from being fixated on action type campaigns only and see the relevance of generating real ...
Read moreDetails
Tag: digital
So, do you really care about privacy?
You give up some of your info to access free content. You give up some info to access special deals ...
Read moreDetails
Exploring Limpopo, an eye-opening and immersive experience
A trip to Limpopo for a digital media strategist to immerse herself into what the province had to offer, and ...
Read moreDetails
An unusual activation: Online, travel experience mag teams up with car dealership to discover a city
An activation between an online travel experiences magazine and a car dealership and service station has combined travel, tourism, cars ...
Read moreDetails
In conversation with Robert Marawa about Marawa TV (with video)
Following his departure from SuperSport, Robert Marawa set out to start his own media venture, leading to the creation of ...
Read moreDetails
Confessions of a newspaper junkie
The future of newspapers is community. From a marketing point of view – finely targeted communities. I think these small ...
Read moreDetails
