OPINION: I feel absolutely no sympathy for that silly little woman who gave “Sparrow-Fart “ an entirely new meaning and brought the wrath of the media and the bulk of the South African popul... Read more
The Independent Agency Search and Selection (IAS) Company announces its launch of an innovative service to marketers and procurement officials which consists of a qualified list of agencies... Read more
Why do senior marketing staff lag on the use of new communications technologies? Her MBA project research throws up some interesting answers to what should be a vital industry question, says... Read more
I find it quite fascinating how many marketers in South Africa haven’t yet come to grips with the profile of today’s consumer. Let alone, tomorrow’s. A lot of them, markete... Read more
The culture of crime or rather, the habit many South Africans have got into of simply living with crime, is presenting the media and marketers with all sorts of opportunities. With the line... Read more
