Your ultimate marketing survival strategy for the hospitality industry
Perhaps no other industry has been quite as badly affected by the COVID-19 pandemic as the hospitality sector. But although ...
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Tag: marketing
Stay visible as we’re facing a new way of connecting with consumers
Staying dark and invisible in these trying times is not an option, because this tactic allows competitors to occupy consumers' ...
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Cape Town’s creative firms are business innovators – but they’re vulnerable
Cape Town was chosen for a pilot study because of its reputation as a creative city. The concept refers to ...
Read moreSouth Africans want brands to keep being active in their lives during lockdown
A study conducted by marketing communications agency HaveYouHeard has found that South Africans want brands to being active in their ...
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Leveraging essential services for essential needs
Now more than ever you need to consider essential partners when leveraging brand spend to promote products and services to ...
Read moreSecond semester starts at AAA School of Advertising
The doors of the AAA School of Advertising have reopened, but it's not business as usual. Classes are being conducted ...
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