Case study: The power of creativity displayed in imaginary Bullet Proof Park
The Bullet Proof Park campaign highlights the power of creativity to find solutions – and drive real activism and change ...
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Tag: M&C Saatchi Abel
Time’s up for Nando’s and M&C Saatchi Abel
It's been a successful, 10 year relationship. But now integrated creative agency M&C Saatchi Abel and Nando’s South Africa have ...
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Five days in Cannes: A different perspective on all things advertising
It was a week of inspiration at Cannes Lions International Festival of Creativity 2024. Every day Jacques Burger and Robert ...
Read moreFive days at Cannes Lions: One word, one quote, one piece of work
"How can we say YES to the that bold, brave idea? Rather than why it’s not going to work and ...
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M&C Saatchi Abel MTN’s new global marketing partner
M&C Saatchi Abel and Group of Companies, a pan- African marketing services firm, is MTN's new marketing services partner across ...
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Businesses are flying blind … without clarity on return of marketing investment
Chief financial officers and other C-suite executives tighten their belts during challenging economic times such as these, demanding precise return ...
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