P&G chief brand officer Marc Pritchard dropped a bombshell last week, changing the way one of the world’s largest advertisers makes its largest media expenditures. Read more
As chief marketing officers of two of the top five global advertisers, Unilever and Procter & Gamble respectively, Keith Weed and Marc Pritchard are well placed to identify the issues that n... Read more
The Media Online's weekly round-up of need-to-know global media stories. Read more
The Media Online's weekly column delivering news of account wins, people moves and media business news. Read more
The Media Online's weekly round-up of global media stories. Read more
Copyright © 2015 - 2019 The Media Online. All rights reserved. Part of Arena Holdings (Pty) Ltd.