World of Media: Sorrell and WPP at loggerheads, MediaCom on a winning streak, Musk on another media attack
The Media Online's weekly wrap of global media news.
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Tag: the Guardian
New WAN-IFRA Report: Best practice in digital media
Innovation knows no boundaries, and that has never been more evident than in the 2016 World Digital Media Awards winners. ...
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Virtual Reality more accessible for newcomer newsrooms
Virtual Reality is making progress in journalism, yet the emerging medium is still not mainstream. For newsrooms that haven't started producing ...
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Facebook, Google and the exit of Alan Rusbridger from mainstream media
Alan Rusbridger’s legacy as having led one of the most successful print to digital transformations, taking The Guardian global in ...
Read more![How ethical is native advertising? [part three]](https://themediaonline.co.za/wp-content/uploads/2015/11/Screenshot-2015-11-24-07.45.13.png)
How ethical is native advertising? [part three]
While many publications start adopting native advertising, the line between editorial content and advertising is blurring considerably. The sensitive question ...
Read more![Publishers become brand content creators [part two]](https://themediaonline.co.za/wp-content/uploads/2015/11/Screenshot-2015-11-16-08.00.46.png)
Publishers become brand content creators [part two]
As more brands and publishers venture into native advertising, the quality of branded content becomes critically important. Since native advertising looks ...
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