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    Sadly, most sales reps in the media landscape I know were put off long ago making any effort to go ‘above and beyond’ with relevant stats and targeted proposals for media agencies, because 99% of the time they just get ignored. Or the agency takes them as their own work and repurposes it to fit with the media they wanted to book with all along (the same media they’ve booked with for the past 5 years most likely)!

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