Media Moves… TheMediaOnline’s weekly round up. The Media magazine is looking for an editor. Top Durban advertising agency promotes new deputy creative director. MaxAxion appoints Mike Carter as special projects director. MaxAxion appoints Shauna Carter as national sales director. Prima Arc appoints Quinton Luck as executive creative director. INMA appoing new board. TNS, Kantar Media partners with GeoPoll. TLC Marketing’s healthy partnership with Fitbit. 21stCentury announces company transformation.
This week’s BIG move… The Media magazine is looking for an editor
The Media magazine was launched in 2002 as the first and only publication covering the fourth estate. Its role is to comment on the likely impact of economic, social and political forces on the media space. The editor will be expected maintain this positioning and to grow it.
Skills and attributes required include excellent writing skills; ability to work within a team (sales and content) and independently; adhere to deadlines; networking ability; write and edit own work; find and commission relevant contributors; be innovative, commercially minded and curious.
Qualifications – Relevant Diploma/degree, at least five years’ experience in magazine publishing (preferably business to business), good general knowledge and interest in the media sector.
CVs and cover letter to Sandra Gordon, email@example.com
Who’s moved where
Top Durban advertising agency promotes new deputy creative director
Great things are in store for advertising agency, FCB Durban, after the recent promotion of one of its key employees, Declan Sharp, to the coveted role of deputy creative director.
The new position will see Sharp taking on more demanding duties including overseeing staff members, reviewing performances and presenting projects to the clients. But for such a creativelycdriven individual, Sharp is taking it all in his stride.
Creative director, Brandon Govender, said Sharp has been a valued member of the FCB Durban team since he joined. “He has brought an attention to detail and passion for perfection that has really set the bar incredibly high for those around him. The promotion is not a result of us just growing, but a result of him being instrumental in helping us grow,” said Govender.
After studying for his Diploma in Visual Communications, specialising in art direction, at AAA, Sharp took up a position at FCB Cape Town as the junior art director under the mentorship of acclaimed executive creative director, Francois de Villiers.
MaxAxion appoints Mike Carter as special projects director
MaxAxion has announced the appointment of mobile Business development specialist Mike Carter who officially joined the MaxAxion team in May as special projects director.
Carter previously formed a strategic integral business development role for Mxit. He joined the company in 2008 as senior account manager, focused on strategy and business development before moving into a new business director role. His most recent role is that of commercial director at Global DSP, ChargeAd.
“Having successfully taken their Programmatic/RTB platform product to market, I have great pleasure in turning all my experience to my new role at MaxAxion as special projects director,” says Carter, “This very exciting position will be pulling on all my previous knowledge, which will be underpinned by the support of a highly experienced team.”
MaxAxion appoints Shauna Carter as national sales director
MaxAxion has appointed former regional head of sales at Mxit, Shauna Carter, who joins the MaxAxion team as national sales director. Carter joined Mxit in 2008 where she served as account manager for four years and moved through the ranks over a nine-year period to head up digital media sales. Most recently she was focused on business development and regional sales in Cape Town.
“My appointment at MaxAxion allows me to lean on all my pillars of knowledge around the mobile industry and leverage the long-standing relationships I have with both brands and agencies,” says Carter.
Carter started her career at design agency, KSDP Pentagraph before exploring the print and publishing side at TIME Magazine. She was lured back into agency by a start-up called Infectious Agent, one of the pioneering agencies leading the drive towards mobile and social media; where the likes of Vodacom, Samsung and Mxit were key clients
Prima Arc appoints Quinton Luck as executive creative director
Prima-Arc is pleased to announce the appointment of newly inducted, executive creative director, Quinton Luck.
Luck started his career in the computer gaming industry in London, where he developed the branding and marketing for global games. Moving through the creative ranks, he produced and managed digital and print solutions for clients ranging from computer entertainment to confectionery, music divas and movies.
Luck returned to South Africa in 2008, armed with sound knowledge of the growing African market and exceptional creativity, where he worked at Ogilvy One and M&C Saatchi Abel before joining Prima Arc. Luck now brings his strategic experience, imagination, razor-sharp wit and enthusiasm to Prima-Arc where he inspires and drives the creative department.
INMA appoints new board
NEW YORK– The International News Media Association (INMA) has elected new officers and directors at its annual business meeting at the Marriott Marquis in New York.
As INMA’s governing body, the board of directors is responsible for the strategy and direction of INMA worldwide.
Officers elected were:
- Mark Challinor, a long-time London and Liverpool newspaper executive who today is managing director of United Kingdom-based Media Futures Ltd., was elected president for a two-year term.
- Eduardo Garces, general manager of El Espectador in Colombia, was elected vice president.
- Yasmin Namini, most recently senior vice president/chief consumer Officer of The New York Times, becomes immediate past president of INMA.
- Ross McPherson, managing director of McPherson Media Group in Shepparton, Australia, was re-elected to a three-year term as the association’s treasurer.
Directors elected were:
- Olivier Bonsart, managing director, 20 Minutes France/Ouest France.
- Stephen Dunbar-Johnson, president/international, New York Times Company.
- Susie Ellwood, publisher, Austin American-Statesman, United States.
- Laura Evans, vice president of audience development and data science, Scripps Networks Interactive, United States.
- Greg Hywood, CEO and managing director, Fairfax Media, Australia.
- Thomas Peterssohn, CEO, MittMedia, Sweden.
- Grzegorz Piechota, head of innovations lab, Gazeta Wyborcza, and vice president of the board, Agora Foundation, Poland.
- Monica Ray, executive vice president, consumer marketing, Condé Nast, United States.
Members affirmed Board appointments made since the last annual business meeting:
- Santiago Alvarez, general manager, El Tiempo, Colombia, as Latin America division president.
- Sandy Naudé, group executive advertising and community newspapers, Independent Newspapers, South Africa.
- D.D. Purkayastha, managing director and CEO, ABP, India, as South Asia division president.
- Rajiv Verma, CEO, HT Media, India.
Retiring from the INMA Board of Directors are:
- Kathleen Coleman, director of sales and marketing, The Spokesman-Review, United States.
- Ravi Dhariwal, most recently CEO of Bennett, Coleman & Company Ltd. (BCCL), India.
- Bengt Ottosson, most recently president of Expressen, Sweden.
- Robert Whitehead, member of the board, McPherson Media Group, Australia.
The International News Media Association (INMA) is a global community of market-leading news media companies reinventing how they engage audiences and grow revenue in a multi-media environment.
Who’s won what
TLC Marketing’s healthy partnership with Fitbit
TLC Marketing Worldwide has signed wearable tech brand Fitbit as part of their global partnership portfolio. Fitbit, who are market leaders in wearable fitness technology, have joined forces with the leading creative rewards agency, to offer TLC clients the opportunity to reward their customers with a free Fitbit product.
“There’s an enormous opportunity in connected health and fitness, so we are thrilled to add Fitbit to our global partnership portfolio. More and more customers are taking a proactive approach and responsibility for their own health and fitness, and wearble tech, smartphones and apps are rapidly becoming key user platforms. We’ve got a couple of our clients eager to use the products in their marketing campaigns already – so watch this space,” said TLC Marketing’s chairman, Nick True.
TLC has a portfolio of over 40 000 partners and a global partnership portfolio that includes brands such as Universal Music and Wuaki TV.
Who’s making moves
TNS partners with GeoPoll
Global research consultancy TNS has announced an exclusive and wide-reaching strategic partnership with GeoPoll, the world’s largest mobile survey platform.
Under the multi-year agreement, TNS and sister company, Kantar Media, will join forces with GeoPoll to deploy a new range of research products and services intended to deepen and improve market research in Africa, including Giving TNS access to GeoPoll’s platform and user database. TNS will utilise GeoPoll’s mobile surveying platform and user database to conduct mobile research projects for clients throughout Africa. In addition, GeoPoll will become the exclusive provider of mobile sample using their platform in key countries.
There is also a collaboration on media measurement services. TNS and Kantar Media will work with GeoPoll to expand its Media Measurement Service in selected countries within Sub Saharan Africa, providing support in the areas of media planning software, sampling and weighting expertise
The deal will expandKantar Media’s data products in Africa. TNS, Kantar Media and GeoPoll will jointly sell Kantar Media’s Global TGI product in a number of markets, bringing regular consumer insights on a sector by sector basis.
Future collaboration between GeoPoll and Kantar’s other operating companies in the region is envisaged.
Kim MacIlwaine, CEO, TNS Africa, Mediterranean & Middle East said, “Mobile is an increasingly important mode of communication for market researchers, and we’re excited to collaborate with GeoPoll to expand our data product offerings in key African markets. We believe GeoPoll’s robust mobile surveying technology combined with TNS and Kantar Media’s expertise in market and media research will be beneficial to all of our clients working in Africa.”
21stCentury announces company transformation
21stCentury – one of Africa’s most respected and largest remuneration and reward consultancies – has announced that, after a two-year process of planning and implementation, the organisation has entered into a Broad-Based share ownership transaction and an Employee Share Ownership Programme.
The result is a newly-named, black-owned entity incorporating the introduction of a B-BBEE trust for the 21st Century staff.
“One of the cornerstones of our company has always been social upliftment and, increasingly, transformation. This is why we started on this path a few years ago and are thrilled to see the outcome today” says Chris Blair, CEO of 21st Century.
The first company in its field to implement such changes, 21stCentury is leading the way for other organisations in the rewards and remuneration space as a first adopter (with the 51% B-BBEE ownership transaction) and the opportunity for staff to share in the success of the company.
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