• Subscribe to our newsletter
The Media Online
  • Home
  • MOST Awards
  • News
    • Awards
    • Media Mecca
  • Print
    • Newspapers
    • Magazines
    • Publishing
  • Broadcasting
    • TV
    • Radio
    • Cinema
    • Video
  • Digital
    • Mobile
    • Online
  • Agencies
    • Advertising
    • Media agency
    • Public Relations
  • OOH
    • Events
  • Research & Education
    • Research
    • Media Education
      • Media Mentor
  • Press Office
    • Press Office
    • TMO.Live Blog
    • Events
    • Jobs
No Result
View All Result
  • Home
  • MOST Awards
  • News
    • Awards
    • Media Mecca
  • Print
    • Newspapers
    • Magazines
    • Publishing
  • Broadcasting
    • TV
    • Radio
    • Cinema
    • Video
  • Digital
    • Mobile
    • Online
  • Agencies
    • Advertising
    • Media agency
    • Public Relations
  • OOH
    • Events
  • Research & Education
    • Research
    • Media Education
      • Media Mentor
  • Press Office
    • Press Office
    • TMO.Live Blog
    • Events
    • Jobs
No Result
View All Result
The Media Online
No Result
View All Result
Home News Media Mecca

Media, rare books and football: The passions of Ian Snelling

by Michael Bratt
June 21, 2018
in Media Mecca
0 0
0
Media, rare books and football: The passions of Ian Snelling
Share on FacebookShare on Twitter

“It would be extremely difficult to exaggerate Ian Snelling’s contribution to the South African media industry.” ~ Gordon Muller.

This is how Gordon Muller began his tribute to the man he described as “an early adopter”. This was demonstrated through Snelling launching one of South Africa’s first Media Independent Agencies (Complete Media) and his breakthrough work on Media Synergy (NPU Media Synergy Studies), in the early ‘90s, which anticipated by 25 years the world’s preoccupation with the Holy Grail of Return on Media Investment (ROMI).

“As chairman of AMASA, Ian was unrelenting in his drive to entrench media as a professional discipline, within the greater marketing and advertising industry,” said Muller.

“Ian epitomised the ethos that if you believe you will learn something new tomorrow, you will never be afraid to share what you know today. To many of his younger colleagues in the media industry, Ian was their mentor and the oracle when it came to understanding the media industry. Sure, it came at the cost of a beer or two, but he was selfless and unstinting in sharing his knowledge and insights,” Muller continued.

His love of rare books

Muller said Snelling was a wonderful raconteur with a rich and varied interest in life. “Ian’s second passion was books, and as well-known as he was in the local media industry, he was equally well known and admired globally for his knowledge of rare books and published antiquities,” he said.

“Trading in rare books was Ian’s lifelong passion but when Snellers, as he was widely known, finally got round to writing and publishing his own novel, The Book Hunter, he did it under the Nom du Plume Dick Phillips. Typical Snellers. Never a glory boy. Always the grafter,” Muller recalled.

An Arsenal fan

It was no secret that Sneller’s third passion was football, particularly his love for Arsenal. “In many respects his head-down approach to life personified the very values he most admired in his beloved football team; Arsenal. If you were lucky enough to receive Ian Snelling’s post-match review after every Arsenal game, you would have realised that there was not much he didn’t know about the game of football, and nothing at all be didn’t understand about The Arsenal,” added Muller.

He summed up his thoughts on the man: “Ian Snelling. Media Man. Book Hunter. Gooner. A full life well lived. Snellers, you are the North End.”

A doyen of the media industry

e.tv’s Janet Proudfoot and Natalie Wilks added their tribute to Snelling. “Ian at the height of his career, was a doyen of the media industry. His knowledge of media was excellent and he had a ‘forward-thinking’ vision of media in this country. He was approachable and gave a lot back in the form of training.”


 

Tags: ArsenalArsenal fanauthorbeerbook collectorbooksdoyenfootball fanGordon MullerIan SnellingJanet Proudfootmediamedia analystmedia educationNatalie Wilkespassed awayrare bookssoccertrainingtribute

Michael Bratt

MIchael Bratt is a multimedia journalist working for Wag the Dog Publishers across all of its offerings, including The Media Online and The Media magazine. Writing, video production, proof reading and sub-editing and social media. He has plied his trade at several high-profile media groups. A passionate writer, news connoisseur, sports fanatic and TV and movie addict, he enjoys spending time with family and friends, reading and playing x-box.

Follow Us

  • twitter
  • threads
  • Trending
  • Comments
  • Latest
Kelders van Geheime: The characters are here

Kelders van Geheime: The characters are here

March 22, 2024
Dissecting the LSM 7-10 market

Dissecting the LSM 7-10 market

May 17, 2023
Keri Miller sets the record straight after being axed from ECR

Keri Miller sets the record straight after being axed from ECR

April 23, 2023
Getting to know the ES SEMs 8-10 (Part 1)

Getting to know the ES SEMs 8-10 (Part 1)

February 22, 2018
Sowetan proves that sex still sells

Sowetan proves that sex still sells

105
It’s black. It’s beautiful. It’s ours.

Exclusive: Haffajee draws a line in the sand over racism

98
The Property Magazine and Media Nova go supernova

The Property Magazine and Media Nova go supernova

44
Warrant of arrest authorised for Media Nova’s Vaughan

Warrant of arrest authorised for Media Nova’s Vaughan

41
Social media platforms are replacing Google

Social media platforms are replacing Google

May 8, 2025
CMO to CEO​: 10 top tips from those who’ve done it

CMO to CEO​: 10 top tips from those who’ve done it

May 8, 2025
Media moves: Bonang’s House of BNG pops at launch, WPP launches empowerment initiative for women leaders in SA, MTF goes live

Media Moves: IAS off to AdForum, Lindsey Rayner new MD of Levergy, applications open for Digify Pro Online 2025

May 8, 2025
Crisis Comms 101: Don’t just run to the lawyers

Crisis Comms 101: Don’t just run to the lawyers

May 7, 2025

Recent News

Social media platforms are replacing Google

Social media platforms are replacing Google

May 8, 2025
CMO to CEO​: 10 top tips from those who’ve done it

CMO to CEO​: 10 top tips from those who’ve done it

May 8, 2025
Media moves: Bonang’s House of BNG pops at launch, WPP launches empowerment initiative for women leaders in SA, MTF goes live

Media Moves: IAS off to AdForum, Lindsey Rayner new MD of Levergy, applications open for Digify Pro Online 2025

May 8, 2025
Crisis Comms 101: Don’t just run to the lawyers

Crisis Comms 101: Don’t just run to the lawyers

May 7, 2025

ABOUT US

The Media Online is the definitive online point of reference for South Africa’s media industry offering relevant, focused and topical news on the media sector. We deliver up-to-date industry insights, guest columns, case studies, content from local and global contributors, news, views and interviews on a daily basis as well as providing an online home for The Media magazine’s content, which is posted on a monthly basis.

Follow Us

  • twitter
  • threads

ARENA HOLDING

Editor: Glenda Nevill
glenda.nevill@cybersmart.co.za
Sales and Advertising:
Tarin-Lee Watts
wattst@arena.africa
Download our rate card

OUR NETWORK

TimesLIVE
Sunday Times
SowetanLIVE
BusinessLIVE
Business Day
Financial Mail
HeraldLIVE
DispatchLIVE
Wanted Online
SA Home Owner
Business Media MAGS
Arena Events

NEWSLETTER SUBSCRIPTION

 
Subscribe
  • About
  • Advertise
  • Privacy & Policy
  • Contact

Copyright © 2015 - 2023 The Media Online. All rights reserved. Part of Arena Holdings (Pty) Ltd

No Result
View All Result
  • Home
  • MOST Awards
  • News
    • Awards
    • Media Mecca
  • Print
    • Newspapers
    • Magazines
    • Publishing
  • Broadcasting
    • TV
    • Radio
    • Cinema
    • Video
  • Digital
    • Mobile
    • Online
  • Agencies
    • Advertising
    • Media agency
    • Public Relations
  • OOH
    • Events
  • Research & Education
    • Research
    • Media Education
      • Media Mentor
  • Press Office
    • Press Office
    • TMO.Live Blog
    • Events
    • Jobs

Copyright © 2015 - 2023 The Media Online. All rights reserved. Part of Arena Holdings (Pty) Ltd

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

Add New Playlist

Are you sure want to unlock this post?
Unlock left : 0
Are you sure want to cancel subscription?