Advertising

Cape Town’s King James agency won the top spot at the annual AdReview Awards last night, while Wag the Dog’s...

Paul Jenkins, non-executive independent chairman of the Caxton and CTP Board, has responded to Shopper’s Friend CEO Jacques Coetzee’s decision to...

Media Shop Talk from The Media Shop has published the new Media Inflation Watch (MIW) figures as released by Mike...

Caryn Gootkin overanalyses adverts in an information leaflet that fell out of a magazine she was reading one Saturday afternoon....

On November 4, 2010 Caxton complained to the Advertising Standards Authority of South Africa (ASA) that a sales presentation brochure...

Tried and tested marketing practises of narrowly defining and targeting potential customers needs a radical rethink, writes Warren Moss at...