Media agency
Digital marketing in a third world country
Digital marketing in South Africa has increased at a rate of 35% and certain trends have increased in popularity which...
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Too few black-owned media agencies, but change is on the way
Black-owned media agencies in South Africa are seriously thin on the ground, with just a handful of full service shops...
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Framework for a media agency of the future: Amplifi SA restructures to streamline Dentsu Aegis Network
After her appointment as director of Amplifi South Africa, Celia Collins has been overseeing a significant restructuring of the business.
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A challenge to brands to foster diversity of thought
Studies have shown that diversity actually enhances creativity. It encourages the search for different perspectives and insights that lead to...
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Riding the slow wave: The upside to Cape Town’s gridlock
Outside of Gauteng, the Western Cape is a stronghold for media in South Africa, with a diverse landscape of newspapers,...
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Between control and chaos: The future of Facebook as an ad vehicle
Unlike Google and Amazon, who consistently enter a market, disrupt it and improve upon it, Facebook enters a market and...
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