Embracing the entrepreneurial mindset: Lessons from the trenches
In the business world, nothing stays the same for long. This makes an entrepreneurial mindset not just helpful, but essential. ...
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Tag: advertising technology
EU files antitrust charges against Google: here’s how the ad tech at the heart of the case works
The modern online advertising marketplace is meant to solve one problem: match the high volume of advertisements with the large ...
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We need to create jobs in Ukraine
We need to show commitment to making a difference. We need to step up. WPP and its CEO Mark Read ...
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Maximising ad performance during load shedding
Dentsu has announce the launch of a ground-breaking new AdTech solution, NightVision, set to revolutionise the advertising industry in South ...
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Amplifying sales with AdTech
Data is a much-needed resource to influence decision making in any organisation across all departments. The time is now to ...
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Ad tech: It’s a tool, not the end goal
Neil Clarence, chief operating officer of Vicinity Media, gives the lowdown on the uptake of advertising tech in South Africa.
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