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Primedia Outdoor and out of home ad-tech operator, LMX, are researching audience measurement across the former's inventories in seven African ...
Read moreDetailsWith the average consumer being exposed to something like 10 000 marketing messages a day, the whole issue of getting ...
Read moreDetailsThe current generation has grown immune to clichés, generic words, and companies that superficially support causes that align with their ...
Read moreDetailsJCDecaux, the number one outdoor advertising company worldwide, announces the launch of JCDecaux Data Solutions.
Read moreDetailsDid you know that by 2030, more than 230 million jobs in Africa will require digital skills, according to the ...
Read moreDetailsAcross the country, broadcasters are leading the message to get vaccinated with presenters being vaccinated ‘on air’ and/or publicly posting ...
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