Navigating the AI tide without losing our humanity
AI will power much of media and marketing in 2025, creating both opportunity and risk. The winners will be those ...
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Tag: agentic AI
Navigating advertising’s trust fault lines
Trust is a word bandied about our industry – some even say it’s advertising’s currency – and right now, it’s ...
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Without AI agents, agencies are doomed
The question facing media agencies is clear: will we continue playing defence, clinging to outdated models, or will we embrace ...
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