A new way of listening: Primedia Broadcasting taps into Amazon Alexa
Primedia Broadcasting is the first South African broadcast media company to effectively use the Amazon Alexa as part of bringing ...
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Tag: Amazon
Three ways that big data reveals what you really like to watch, read and listen to
For decades, advertisers and marketers struggled to predict the consumption of leisure products such as movies and books. Now big ...
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Useful and practical media predictions from Kantar
Every New Year is inevitably accompanied by a slew of horoscopes, resolutions and predictions. Kantar has published their “2019 Media ...
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Is it too early to predict 2019?
Firstly, creative is more important than ever what with DMP and CDP. Secondly, data is old news, making way for ...
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World of Media: Saudi summit loses all its media partners over Khashoggi situation, WPP wins Panadol’s global media business but loses United Airlines
The Media Online's weekly round-up of need-to-know global media stories.
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Why Comcast and Disney’s bidding war for Sky reached astronomical heights
Netflix has MultiChoice up in arms in SA. Consider this: Bidding for Sky reached US$34 billion – an astronomical figure ...
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