Tag: brands

Brands are constantly looking for new ways to showcase their offerings to the world. One company, Digitata Insights, has introduced ...

Imagine you’re chatting with your friends on Facebook Messenger to arrange drinks. Behind the scenes, chatbots are working to identify triggers in ...

Understanding this growing and influential virtual community, that is Black Twitter, presents a unique opportunity for brands in South Africa ...

South Africa's favourite brands have been named, after the results of the 18th annual Sunday Times Top Brands survey were announced at ...

In 1957 Vance Packard’s book The Hidden Persuaders shocked the world by revealing that messages exposed subliminally, below our level ...

Media monitoring and analysis is a bone of contention for professional PR and communication firms and professionals.  All are dependent ...