Driving the future of creativity
As the creative industry evolves rapidly, the expectations placed on agencies have never been higher. Brands now demand work that ...
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Tag: design
Mentorship matters in adland
Better, faster, sleeker, the demands go. Use data, drive results, get more engagement! The advertising industry has always been one ...
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Dentsu Creative Design declares war on mediocrity
In an industry where ‘good enough’ is too often the standard, Dentsu Creative Design (DCD) is here to disrupt, defy, and ...
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Driving culture
It is said that organisational culture is outside the control of executives and a company’s leadership teams, but that simply ...
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Design, the language of brand expression … and return on investment
Why is design important? Because design improves the appearance and functionality of our world. Designing is easy: everything human-made around ...
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It can be daunting: Constant changes demand more of marketers
South African and African creatives working in on-air marketing, branding and design are celebrated through the PROMAX Awards.
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