[PRESS OFFICE] JCDecaux, the number one media owner in Africa, invests heavily in the latest research and audience technologies to support our clients in planning, activation, and measuremen... Read more
There has been a lot of talk in the marketing and advertising industry recently regarding the changing role of media agencies. Read more
Ten years ago, Ultimate Media filled a gap, and that gap was to 'uncomplicate' radio advertising. Take the schlep out of doing radio... Read more
Ever since Adam was sold down the river by a snake-apple salesman, marketers and media owners have put pizazz before pragmatism. Read more
Mention the word ‘sponsorship’ in a media agency or client briefing and the eye rolls may start faster than most budgets can be spent. But... Read more
A rapid-fire tactical Kreepy Krauly campaign launched in response to the Netflix hit, My Octopus Teacher, is a perfect example of how a small budget can deliver results. Read more
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